Privacy policy

1Summary

Fading Tic-Tac-Toe ("the game") is a free game for Android phones and tablets, published by Reimagined Bits ("we", "us"). This policy explains what information the game uses, why, and the choices you have.

In short: the game has no accounts, no sign-in, no analytics and no servers of its own. Your scores, settings and any unfinished game stay on your device. The free version shows ads from Google AdMob, and Google collects some device information to deliver and measure those ads. When you first open the game it asks your age group, and keeps the answer on your device: players under 18 only get non-personalized, age-appropriate ads, and adults are asked for consent first where the law requires it.

2Information kept on your device

The game saves the following on your device:

• Your settings: language, light or dark theme, sound, vibration, the "fades next" ring and the move limit
• Your last game choices: Fading or Classic rules, difficulty, and whether you play X or O
• Your wins, losses and draws against the device, kept separately for each difficulty
• Your age group (under 13, 13 to 17, or 18 or older), used only to choose how ads are shown
• An unfinished game, so you can continue it later
• Whether "Remove ads" has been bought

This information never leaves your device and we never see it. Uninstalling the game deletes it.

3Ads

The game is free because it shows ads served by Google AdMob. To show and measure ads, prevent fraud and keep the ads system working, the Google Mobile Ads SDK built into the game may collect and send to Google:

• Device identifiers, such as the Android advertising ID
• IP address, which can give an approximate location
• Ad interactions, such as which ads were shown or tapped
• Diagnostic information, such as crash logs and performance data from the ads SDK
• Basic device information, such as device model, operating system version and language

Google's use of this data is described in How Google uses information from sites or apps that use its services and the Google Privacy Policy.

When and how ads appear

• Ads never appear on the board while a game is being played.
• A banner can appear on the home screen and on the screen where you set up a game.
• A full-screen ad can appear after a game ends, but never after your first two games, and then at most once every three games and every three minutes.
• When playing against the device, you can choose to watch a video ad to get a hint. This is always optional.

Ads by age group

Ads are only requested after you have answered the age question. How they are shown depends on the answer, as described in Age and children:

Your choices

• European Economic Area, United Kingdom and Switzerland (players 18 or older): before any ad is shown, the game asks for your consent through Google's consent form. Ads are only requested after the form allows it. You can change your choice at any time under Settings > Privacy options.
• Android: you can reset or delete your advertising ID, or opt out of personalized ads, in your device's Settings > Privacy > Ads (the exact menu depends on the device).
• You can also manage the ads Google shows you in Google My Ad Center.

4"Remove ads" purchase

"Remove ads" is a one-time purchase made through Google Play. It turns off the banner and full-screen ads; hint videos stay available if you want them. Google Play processes the payment and tells the game that the purchase was made, so the game can turn ads off and restore the purchase on a new device with Restore purchases. We never receive your payment details. Purchases are governed by the Google Privacy Policy.

5Device permissions

The game asks for only two Android permissions, and neither shows a prompt:

• Internet: to load ads and to check purchases with Google Play. The game itself works offline.
• Vibrate: for short vibrations as game feedback. You can turn vibration off in Settings.

The game does not use your camera, microphone, contacts, photos or location.

6Summary of data collected

All data sent over the internet by the game is encrypted in transit. We do not sell your personal information.

7Age and children

When you first open the game, it asks which age group you are in: under 13, 13 to 17, or 18 or older. Nothing is preselected, and the game never asks for an exact age or date of birth. The answer is saved only on your device, is never sent to us or to Google, and is used only to choose how ads are shown:

• Under 13: ad requests are marked as directed to children, ads are never personalized and are limited to content suitable for all ages (rated G), and the advertising ID is not used for personalization.
• 13 to 17: ad requests are marked for teen treatment, and ads are never personalized and are limited to content rated T (teen) or lower.
• 18 or older: ads are shown as described in Ads, after the consent form where the law requires it.

We do not knowingly collect personal information from children, and the game never asks for a name, email address or photo. The age question is asked only once; to answer it again, clear the game's data in your device's settings or reinstall the game.

If you believe a child's personal information has been collected through the game, contact us and we will work with you and Google to address it.

8Legal basis (EEA, UK and Switzerland)

For players 18 or older, personalized ads, and any use of cookies or device identifiers that requires it, are based on your consent, which you can withdraw at any time under Settings > Privacy options. Players under 18 only get non-personalized ads. Non-personalized ads and fraud prevention are based on our legitimate interest in offering the game for free. Purchases are processed to perform the purchase contract.

9Retention and international transfers

We do not store any data on our own servers. Data on your device is kept until you uninstall the game. Data collected by Google is kept and may be processed outside your country according to Google's policies and its safeguards for international transfers.

10Your rights and choices

Depending on where you live, you may have the right to access, correct, delete or object to the use of your personal data, and to complain to your local data protection authority. Because we hold no personal data ourselves, the quickest way to use these rights is through the controls described above and through Google My Ad Center. You can also contact us and we will help.

To delete everything the game stores on your device, uninstall the game.

11Changes to this policy

If this policy changes, the new version will be posted at this address with a new "Last updated" date. Significant changes will also be mentioned in the game's update notes.

12Contact

Reimagined Bits
Email: reimaginedbits@gmail.com
Google Play: Reimagined Bits